Can you say that your outdoor space lurs you out to convene with nature? That it’s a space you love to spend time in?
To take whatever space you have outside your door, big or small, and make it useable and beautiful so that you spend more time there, in nature, de-stressing, enjoying it with friends and family, is the goal of Coastal Design Landscaping. Bringing you outdoors is what it’s all about for owner Ajool Adi – and his clients wholeheartedly agree. The reviews for this business tell an amazing story of reclaiming once unusable space, transforming baren to beautiful, even improving lives, but here Ajool tells his story, his why and why he’s so passionate about the work he, his wife Jen and his team does for a variety of homeowners and their needs, many residing in his community of Coquitlam, BC.
Ajool Adi on Shop Talk
Watch Video: Bringing You Outdoors
Taryn Barker is little, there’s no question. It’s even in the name of her business. What’s not little is her drive, her dreams, her delightful personality and her eagerness to be the best butcher she can be. As a successful small business owner, already ten years in business, Taryn and her mostly female team have carved out an impressive place for themselves. Great products and first-class service is what you get at The Little Butcher, where Taryn and her team are always keen to pass on their knowledge of the benefits of local, sustainable farming and nose-to-tail butchering. A competition butcher as well, Taryn prepares for the World’s Butchery Challenge with Team Canada in September.
Enjoy this podcast interview with Taryn and if you’re looking for delicious, local meat products to serve to your loved ones, support a small business owner and visit Taryn at The Little Butcher.
Taryn Barker on Shop Talk
Watch Video: Carving Her Niche
How often do you read a book and can clearly imagine it in your mind, visualizing all the little details, what the characters look like, how they sound, even what they’re wearing? Isn’t it magical when this happens? What if your website, blog and social media copy could do the same? Could it help potential clients connect with you on a deeper level, where you can show who you are in a real way, without the jargon, without the hard sales pitch?
You don’t write well? Writing and expressing yourself doesn’t come naturally? Most people feel this way. But there is someone who can help you to find the right words and to write more authentically and naturally for your style.
Meet Lauren Woodgate, a “word weaving wizardess” and a brand voice coach. Lauren takes us through exactly what brand voice means and how finding it will make all the difference in how you present your business in all your communications.
Our conversation covers:
- Lauren’s early life as a teacher
- Word energetics
- Copy that connects
- Lauren’s programs
- Gaining clarity
- Sharing your benefits
- How video and copy work perfectly together
- Writing from the heart
You can find Lauren on Instagram @lauren_woodgate_
Lauren Woodgate on Shop Talk
Watch Video: The Power of Words
I want you to meet Xanthe Berkeley. Xanthe is an incredible film maker, stop motion animation artist and lifestyle/portrait photographer who beautifully captures life's moments and teaches others how to as well. With colourful and easy style, Xanthe has an uncanny ability to sense not only what to shoot, but also how to beautifully showcase her life's moments.
Xanthe's stop motion animations are superb and as a result she's worked with many well-known UK brands on their social media platforms. It's easy to see why. Xanthe is not only a talent, but a lovely person as well. Many people around the world have been taught by Xanthe. Including me. "I'm just an ordinary person, like you," she says and she means it. A generous teacher and soul, Xanthe shares all that she knows without hesitation.
You can find Xanthe on Instagram @xantheb and @createvideoswithxanthe
In this video we talk about:
- why stop motion animations "stop" the scroll and tell great stories
- Xanthe's origin story and her passion for documenting memories
- the best way to learn how to create videos
- how to attract commercial work
- how to learn with Xanthe from her blog, courses and deep support
Xanthe Berkeley on Shop Talk
Watch Video: Capturing Moments
If you’ve ever renovated a room, a floor in your home, or your whole house, you know that choosing a contractor is a very important decision and not to be made lightly.
How do you choose one contractor over another? What stands out for you? Is it all about the workmanship? Is it the customer reviews? Is it a strong referral? Is it the contractor's process and price?
It’s likely all of the above.
And what about their background, their character and their communication style? Does that matter to you?
In today’s Shop Talk, I talk to Jerome Mens, owner of Rembrandt Renovations Ltd, a fine home renovation company in Vancouver, BC. Jerome shares with us his business journey of 19 years with Rembrandt and how important skills learned earlier in life helped him and his team build an award winning business.
Highlights of this interview include:
- How a background in advertising has transferred many vital skills.
- The role of the customer in Rembrandt's success.
- How starting out modestly is how you start.
- Jerome’s take on video marketing and what would work for his business.
- Giving back… Coats for Kids and more!
Jerome Mens on Shop Talk
Watch Video: Building Success
Why is it that nearly everyone knows their Zodiac sign and something about it?
What if there was more to it than just a few lines of a horoscope and with a practical use in your life and your business?
Find Your True North is Lauren Degolia’s tagline for her Astrology business and a great title for this episode of Shop Talk. It means that there is indeed more to Astrology than being a Leo or a Gemini and I had the privilege of not only interviewing Lauren about her astrology business, I also became a client.
Does that surprise you?
I don’t know if I’m “woke” or “woo”, but I do know that I am curious enough, open enough and intuitive enough to know that who I am as a human being, living at this moment in time, is a result of a series of connections. So why not explore more deeply the connections in the cosmos when I was born?
Like a key slipping into a lock, Lauren not only guides you to see those connections more clearly, she’s also a kick-ass business woman with years of working in Corporate America behind her and the two skills combined are a powerful combination in clarifying the haze and doubt, as well as the synchronicities and opportunities that comes with being in business.
An incredible communicator, Lauren dials into the art and science of who you are, astrologically speaking.
This is her story.
Lauren Degolia on Shop Talk
Watch Video: Find Your True North - A conversation with Astrologer Lauren Degolia
Some people you just want to get to know and learn their story. Valentine Kitamura is one them. She is the owner of Eden West Gourmet, a much-loved shop for all things gourmet in Port Moody, BC. The last two years since Valentine took over the business has seen her do triple duty in every aspect of small business ownership in order to work safely and stay connected with her customers.
Valentine is a no-nonsense, let’s-get-it-done kind of person and she’s done just that by staying focused, stretching her learning and getting outside of her comfort zone. She is a study in resiliency. With humble poise, Valentine offers chefs, foodies and the food curious a place to shop, learn, eat and above all, enjoy and celebrate food with community. This is her story.
Valentine Kitamura on Shop Talk
Watch Video: A Foodie's Feast
Alicia Agarrabeitia of AAGoldsmith tells the story of how she felt she was at a crossroads in her career. The way forward would take her into completely different directions.
Many are happy she chose the path she did. Including yours truly. As a modern, artisan goldsmith and jeweller, Alicia demonstrates her incredible ability and skills with her beautiful collections, transforming old jewellery to new and generously shares her "why" and her process, which is pure gold.
Alicia Agarrabeitia on Shop Talk
Watch Video: Wearable Art
Kelly Strongitharm on Shop Talk
Watch Video: The Power of Love
In this episode of Shop Talk, Louanne interviews Shelley D’Amico, owner of Namaskar Yoga Studio in beautiful Parksville, BC.
With yoga, Shelley transformed her grief into a purpose-filled, intentional life that she has lovingly shared with her clients in her studio over that last five and a half years. For Shelley, yoga is for everyone, every body, at any age, no matter what physical shape you are. As Shelley puts it, “If you can breathe, you can do yoga.”
As a yoga studio business owner, it’s a little different. Shelley isn’t always peaceful and harmonious 24/7. She is human after all! And business is business. It’s tough on any owner. There are risks and lots of decisions to make in order to grow and thrive.
But yoga is there for Shelley and when she needs that peace, she knows where to find it.
She also knows she’s not a typical yoga teacher. You may find her blasting her music, cracking jokes and teaching her students all about the wonders of wine. Yes wine!
As a certified French Wine Professional and a Food & Wine Pairing Professional, Shelley knows what she’s talking about and looks forward to “pairing” yoga and wine in her future retreats.
Sounds like my kind of yoga studio. How about you?
Shelley D'Amico on Shop Talk
Watch Video: Yoga, Wine, Why Not?
About SHOP TALK
There are millions of small businesses in the world. Most are led by founder entrepreneurs. In common among them is a drive and a desire to learn and push boundaries.
Small business owners are fierce. And they have the courage to face the odds of building successful businesses that endure. It’s not easy.
This video podcast hopes to capture the truth of business building, the behind-the-scenes look at well earned wins and tough lessons, and what we’re all trying to do, which is to follow our passion and share our passion with others.
Louanne Midgley is the author and host of Shop Talk as well as the Founder and Creative Director of Tell Your Story Videos.
Contact us at firstname.lastname@example.org